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The Media Plan: Irn-Bru’s latest campaign uses an integrated video-led media strategy across “key Gen Z focussed” channels.

Anti-knife crime charity The Ben Kinsella Trust has launched a campaign for Mother’s Day with Clear Channel UK using AI machine learning.

Regional output across the BBC is being disrupted after journalists across local radio, regional TV and digital services in England walked out from 11am in a 24-hour strike.

NewsGuard has expanded its services to Australia and New Zealand in a move that will pit the digital news trust ratings company against the heart of Rupert Murdoch’s publishing empire.

Brett Aumuller shares where he gets his creative inspiration from and if selling media has become easier or harder.

Advertising legend Sir John Hegarty speaks to Omar Oakes in the first of a two-part interview.

Every individual in the UK advertising and marketing industry will be invited to fill in the second All In Census today.

Out-of-home total advertising revenues increased by nearly a third (31%) compared to 2021.

In brief: Collier, who previously served as DMGT’s CFO, enters the role with immediate effect.

The change is the latest evidence of an adjustment in Meta’s short-term strategy.