More Industry News articles

ITV’s deputy managing director for commercial sales shares what he wanted to be as a child and his most challenging recent brief.

ITV’s airtime for equity fund, ITV AdVentures Invest, has agreed to provide up to £5m in ad inventory across ITV’s channels in return for a minority equity stake in the pain relief brand.

Analysis: The streaming leader has sought to quickly expand its gaming footprint to add value to its current subscription offer and capitalise on growing consumer and commercial interest in gaming.

A new attention measurement study found that while miniscule attentive exposure can impact ad recall and brand awareness, achieving significant uplifts in lower funnel metrics requires multiple seconds of engagement.

Jack Benjamin, Omar Oakes and Ella Sagar are back on the podcast this week to analyse some of the industry’s biggest stories.

The Daily Mail and General Trust has confirmed its interest with Lloyds Banking Group for a potential bid for The Telegraph.

Consumer electronics giant Samsung has agreed a year-long radio partnership with Bauer’s Magic Radio Breakfast Show.

Exclusive: Some of Google’s most senior UK commercial bosses are set to exit their roles as the country’s regional boss Debbie Weinstein executes a restructure.

Analysis: The new show is part of a broader strategy signalled by the Mail to focus more on podcasting and short-form video content.

Disney+ will launch its ad-supported subscription tier on 1 November, Disney has confirmed, nearly a year after the cheaper option debuted in the US.