Omnicom Media Group has begun measuring media owners on their environmental, social and governance practices so its advertiser clients can better understand the ESG impact of their adspend decisions.
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Rishi Sunak has vowed to crack down on “rip-off degree courses”, that don’t lead to good jobs and leave people with high debts. How much does having a degree matter for job in media or advertising?
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Worldwide out-of-home revenue will exceed $40bn for the first time this year, according to the World Out of Home Organization Global Market Index Report.
Analysis: Today’s announcement, that Sky will trial self-service access for Sky content on ITV’s VOD ad platform, opens an important new chapter in UK TV’s collaboration story.
Global has retained the exclusive ad sales contract again to represent ITV’s podcast portfolio via its Digital Ad Exchange (DAX).
Google’s EMEA president Matt Brittin speaks to Omar Oakes about its approach to AI and how it’s being discussed with advertisers, publishers and media agencies.
JCDecaux registered 7.8% organic growth to reach €1.59bn adjusted revenue in the first six months of 2023, according to its latest financial results.