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The Interactive Advertising Bureau (IAB) and Pricewaterhouse Coopers (PWC) have revealed that UK online advertising in 2003 beat all records as spending reached more than £350 million, pushing its market share of total advertising revenue to 2.5%.The official figures published today show that the online advertising industry grew at a staggering rate of 80% year-on-year… Continue reading UK Online Advertising Spend Beats All Records

Internet service provider Wanadoo has announced plans to provide on demand television content to subscribers through its new Livebox wireless broadband product.The company claims Livebox will be the UK’s first “broadband gateway product for the home”, giving customers phone services (VoIP), internet access and video on demand through their broadband connection and transmitted wirelessly to… Continue reading Wanadoo To Offer Customers TV Content On Demand

A new report from Forrester Research suggests that broadband is the force behind a new wave of technology adoption and online activity. According to the Benchmark 2004 Data Overview: Consumer Technolographics report, the 23.1 million broadband households in North America are more likely than dial-up homes to use the internet for researching products, shopping, banking… Continue reading Broadband Energises The Internet

Lord Black has repaid around $30 million of unauthorised ‘non-compete’ payments to Hollinger International, the newspaper group he chaired until last year. The payments, which Black received over several years, were ordered to be repaid by a court last month after he lost an appeal against an earlier ruling. However, another appeal has been launched… Continue reading Black Repays $30 Million Of Payments To Hollinger

The Q2 2004 Bellwether Report has revealed continuing buoyancy in the marketing sector with final data for 2003 showing the steepest rise in marketing spend since the survey began, along with improved confidence amongst top marketing executives. The report, a quarterly survey of marketing budgets, is published today by NTC Research on behalf of the… Continue reading Q2 Bellwether: Market Recovery Continuing For UK Advertisers

Multi-media group, Emap, is reported to be about to launch a full takeover of Scottish Radio Holdings (SRH), in which it already has nearly a 28% stake. According to a report in The Scotsman, radio industry sources said that Emap chief executive Tom Molney has drawn up plans to make a bid for the remaining… Continue reading Rumours Surround Emap Take Over Of SRH

Commercial TV giant ITV saw its share price climb yesterday, rising by 0.24% to 106p. The rise was fuelled by reports that the broadcaster has earmarked several non-core businesses for sale in an effort to reduce costs.The assets are thought to be worth around £600 million and include ITV’s stake in SMG, which itself suffered… Continue reading Sharewatch: ITV’s Cost Cut Plans Boost Share Price

Research firm, Yankee Group has found that 78% of US consumers are aware of high definition TV (HDTV) and 20% plan to purchase HDTV sets by 2008. Yankee said that sales of HDTV monitors reached 3.2 million in 2003 and predicts this to rise to 20.2 million by 2008. The report says that the growth… Continue reading Consumers Expected To Buy HDTV

The number of single people in Britain is growing, the UK will have 16 million singles by 2010, a statistic that can be exploited by marketers. James Papworth, ad marketing manager at IPC Prospector, looks at the pros and cons of single life and advertising to perennial singletons…‘Marriage is a wonderful institution … but who… Continue reading NewsLine Column: Advertising To Single Britain

The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PWC) have revealed that UK online advertising in 2003 beat all records as spending reached more than £350 million, pushing its market share of total advertising revenue to 2.5%. The official figures published today show that the online advertising industry grew at a staggering rate of 80% year-on-year… Continue reading UK Online Ad Spend Beats All Records