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The wave of cost cutting and redundancies in the media sector has left employee morale at an all time low, according to new research from recruitment agency TMP/Hudson Global. The survey, which analysed the current and projected recruitment plans of 3,100 companies in the UK, shows that one in five respondents believe employee morale is… Continue reading Morale Amongst Media Employees Hits All Time Low

Oftel has introduced an new regulatory framework to protect the interests of consumers in the rapidly changing communications sector.The telecoms regulator has developed the regulations over the last 18 months, in line with EU legislation, to cover converging communications services such as interactive television, email and text messaging.The new framework is intended to create more… Continue reading Oftel Lays Down Framework For New Super-Regulator

Prevailing economic uncertainty has failed to permeate the UK’s online retail market, with sales set to top £14 billion this year, according to the Interactive Media in Retail Group (IMRG). In a report issued to coincide with the UK’s first National Internet Home Shopping Day (24×7 Day), the industry body sings the praises of internet… Continue reading UK High Street Sales Fall As Online Commerce Doubles

Rich media advertising is becoming increasingly popular amongst online marketers, according to new research from digital media group, DoubleClick.The latest Ad Serving study reveals that the number of rich media executions increased to nearly 32% of all online ads in the second quarter of 2003, up from just 17.3% in the same period in the… Continue reading DoubleClick Reveals Continued Growth In Rich Media Ads

US business to business (B2B) print advertising spending fell for the first time in six months during April, according to the latest figures from American Business Media (ABM). Advertising dollars were down 10%, whilst pages were down 8.4%. “Due to recent global events, we anticipated this downturn,” says Gordon Hughes, CEO of ABM. Hughes says… Continue reading US Business Print Advertising Drops In April

BSkyB is launching an extensive TV and poster campaign to promote its coverage of the new Premiership football season, which begins next month.The campaign, designed by Sky’s in-house promotions team, features Elton John performing his new single, Are You Ready, in a studio surrounded by 150 football fans. TV ads are currently running across Sky’s… Continue reading BSkyB Hopes To Score With New Football Campaign

The mobile messaging market will generate over $14.5 billion (â‚Ź12.7 billion) in western Europe by the end of 2007, according to a new report from IDC. The group says that the success of short message services (SMS) will now be built upon with the new generation of multimedia messaging services (MMS) and mobile instant messaging… Continue reading Western European Mobile Messaging To Hit $14.5bn In 2007

The decline in advertising revenues at the Financial Times is not expected to show any recovery until 2005, according to analysts at Morgan Stanley. The FT‘s parent company, Pearson, announced in April that the paper’s ad revenues had plummeted by 18% over the preceding twelve months, with the FT Group as a whole falling by… Continue reading Weak Advertising Expected At FT In Pearson Results

The wave of cost cutting and redundancies in the media sector has left employee morale at an all time low, according to new research from recruitment agency TMP/Hudson Global.The survey, which analysed the current and projected recruitment plans of 3,100 companies in the UK, shows that one in five respondents believe employee morale is at… Continue reading Morale Amongst Media Employees Hits All Time Low

ITV2 has secured an innovative deal that will see Momentum Pictures sponsor its exclusive broadcast of David Beckham’s first Real Madrid games.The deal, which represents the first time that a movie title has sponsored a set of football matches, will see Momentum Films use ITV2’s transmission of Real Madrid’s four match, pre-season tour of Asia… Continue reading ITV2 Bags Film Sponsorship For Beckham Games