As Alex Mahon is named Channel 4’s new chief executive, Raymond Snoddy examines the reasons behind the choice, and outlines the challenges – old and new – that await her.
Showing 2161-2170 of 7,396
More Media Business articles
Time Inc. UK has promoted Jon Restall to the role of head of agency partnerships, it has been announced.
Williams will be responsible for a trading and investment portfolio that exceeds £1bn of billings a year in the UK on behalf clients that include Mars, Asda, Visa and Belle.
The language used in GroupM’s surprise announcement that MEC and Maxus are to merge brings to mind the master of a peculiarly British form of misery, writes Dominic Mills. Plus: Revival of the JICs.
As WPP announces that Maxus and MEC are to merge, the7stars’ Jenny Biggam asks if this is really in the interests of clients.
The paper, edited by Richard Oakley, will sit alongside the Irish edition of its sister paper, The Sunday Times, and replaces the international version currently in the market.
The two bodies representing both UK agencies and advertisers have united to demand the media industry only uses objective and independently verified data before making buying decisions.
Despite growing and persistent problems, why are brand owners still in such thrall to Google and Facebook, asks Bob Wootton.
It’s credible and brand safe – and the evolution of audio tech means that opportunities for brands are exploding as radio continues to grow with the times, writes Simon Kilby.
Prime members will be able to add individual subscriptions for a monthly fee, with channels including Discovery, Eurosport and ITV Hub+ – plus a list of much more obscure channels such as Hopster, Shudder and Heera.