More Newsline articles

Viewability is an important issue, but trying to force users to view is not the solution, writes ISBA’s Mark Finney

While the impact of Brexit has not been as catastrophic as anticipated, the 5.4% forecast for 2016 is almost half that of 2015.

Richard Shotton journeys back in time to the Second World War, where he says brands could learn a thing or two about data…

There’s set to be a lot of drama in the room at this year’s IPA Effectiveness Awards, writes Dominic Mills – starting with Sainsbury’s and newly-dumped agency of 35 years, AMV BBDO

Full report will be available at: >Mediatel Connected > Connected Surveys > Data

Alicia Navarro explains why a growing trend in the online publishing world could completely revitalise revenues.

YuMe’s Stephanie Gaines assesses the performance of snack-sized ads.

It does not follow that the challenges of media and marketing in this age are exclusively digital ones, writes UKOMs’s Ian Dowds.

ISBA, the body representing UK advertisers, has drafted the first ever contract for advertisers to use when working with ‘social talent’.

Carat’s latest adspend forecast paints what looks like a positive picture for the post-Brexit UK market. But what do the experts think?