Neil Sharman, head of research and analysis, Telegraph Media Group, says that in tough times ad-land needs a monument of hope. He unveils the kind of statue he has in mind…
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Simon Andrews, founder of the full service mobile agency addictive!, on Steve Jobs, the iPhone 4S and what is next for Apple…
Dominic Finney, director at digital consultancy FaR, says Facebook at its heart is the most networked company in the world and therefore has the ability to pool the greatest single mass of noise around your brand…
Greg Grimmer wonders whether TV is actually more imbecilic than ever…
Chris Worrell, European research manager at Specific Media, fears that the relentless obsession with numbers has drowned out creative inspiration in the digital world. Has chasing the click allowed us to lose sight of the very purpose of advertising?
The news that the two major agency systems, DDS and MediaBank, are planning to merge, had been on the rumour mill for a little while – but it stunned many when it was officially announced this week. Not least because the relationship between the two businesses had appeared to be about as warm as Mancini and Tevez.
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook, Amazon and Apple…
James Whitmore, managing director at Postar, wonders whether our industry has a place for leaders in the classic sense…
Continuing a theme from my last but one piece (Has TV been Googled?), where I criticised government and regulators for constantly snipping at and limiting the creative industries in the UK, we now have a two-pronged assault on children’s television…
Writing in Campaign in May 2006, Ian Darby commented: “On the whole, it’s refreshing to see an agency from outside the top ten triumph in such a big pitch, apparently on the back of strong strategic thinking. Let’s just hope these ideas amount to more than a pile of Barclays.” *