James Cridland, managing director of Media UK and a radio futurologist, says the power is now in the brand, not in the individual stations that make them up…
More Media Commentators articles
Jim Marshall on TV’s renewed fashionista status – something which TV’s Thinkbox, more user friendly sales teams, and the new management team at ITV should get credit for.
According to our estimates for 31 July (for Sunday Popular and Mid-Market titles), the market is now down nearly half a million copies from June’s ABC figure.
Chris Worrell, european research manager at digital media company Specific Media, argues that as our view of how the web can be utilised for marketing changes, so must our ways of measuring campaign success…
A new series of blogs about the broadcast industry, narrated by David Brennan…
After the scale of the famine in Somalia, the atrocities in Norway and Amy Winehouse’s premature death, the news agenda (both print and broadcast) is led once again by the phone hacking saga…
Sunday 17 July was the big one – the once in a quarter of a century opportunity for newspaper publishers to grab a larger circulation base and market share following the closure of the News of the World the week before. Sales were up but this week tells a different story…
Luke Aviet, managing director Advertising UK AOL & Goviral, says brands need to think and act more like media companies, but to achieve this they need platforms that consistently help them make the complicated easier…
James Whitmore, MD of POSTAR, on the big issue for the future – who should own how much of the news media? What should happen, and happen quickly, is the creation of a fresh legal framework for the ownership of news media…
Last Sunday was a once in a quarter of a century opportunity for newspaper publishers… the closure of the News of the World was the opportunity to grab a larger circulation base and market share.
