A review into the future sustainability of newspapers and quality journalism is to be welcomed, writes Raymond Snoddy – but don’t underestimate its chances of turning into a hollow farce.
Showing 2931-2940 of 5,588
More Opinion articles
Upcoming changes to privacy regulation are sure to upset many parts of the advertising industry – but for some it offers huge opportunities, writes David Brennan.
Too often internal conflicts hamper any pan-industry attempts to lobby effectively, writes Bob Wootton – but there is a new opportunity to fight harder.
Brands are paying more money than ever for increasingly cluttered Super Bowl ad slots, but it doesn’t seem to put them off, writes Dominic Mills. Plus: How the ASA deals with idiocy.
Route’s Euan Mackay explores the purpose and place of digital out-of-home in the marketing mix.
We need to start making better use of our critical faculties and properly interrogate the data behind headlines, writes Vanessa Clifford.
It would be sad if the FT regards its Presidents Club investigation as a lucky punt that came off and that now it’s time to return to respectable normality, writes Raymond Snoddy.
Matthew Pover looks at the latest developments in programmatic linear TV (and he really means good old fashioned, honest-to-goodness linear television).
Digital out-of-home came of age in December 2017, writes Spencer Berwin – and that means big things for the year ahead.
Historically, tech developments have tended to destroy local revenue sources, writes Roy Jeans – but now tech will help drive its revitalised growth.