Cannes Lions 2024 marked a turning point in how brands, agencies and industry bodies view the importance of quality journalism and why advertisers need to support it. But we can do more.
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Reporter Ella Sagar and deputy editor Maria Iu look at the stories that mattered most in media and advertising this week.
As Labour kicks off a new era, some major media developments are also under way: the sale of the Telegraph, the future of the BBC under a new culture secretary and the departure of two heavyweight political commentators.
Watch: Dominic Williams, chief revenue officer at MailOnline’s sales house Mail Metro Media, explains why the publisher has built a new team for podcasts and video.
Sustainable business growth, regulatory certainty and investment in talent should be some of the top priorities for the new government.
The GARM and ANZ framework is a major step forward in our quest for better measurement and all parts of our industry will have an important part to play as it develops.
| Ed Cox
This industry will be watching closely what the new government’s stance is on talent, AI, sport, social media and the economy.
Watch: Two of the UK’s best-known journalists make the case for why journalism matters on the eve of the 2024 general election. (Partner content)
In an exclusive interview, Christian Broughton reveals talks with other publishers and why he’s optimistic about AI, US growth and the title’s first-party data strategy.
Advertisers have been reluctant to be involved in newsbrands online election coverage, The Guardian has warned, despite the news brand clocking up its biggest day of election news traffic this week.