One of the themes at Connected TV World Summit last week was how the traditional TV market can broaden its appeal by offering more content that appeals directly to millennials.
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BARB’s Joe Lewis delves into the latest data from Sky Go to explain how the Premier League is watched online.
Prime members will be able to add individual subscriptions for a monthly fee, with channels including Discovery, Eurosport and ITV Hub+ – plus a list of much more obscure channels such as Hopster, Shudder and Heera.
GroupM, the world’s largest media buyer, has warned that the media industry must do more to measure total audiences as they fragment across different screens and platforms.
Crozier will officially depart the broadcaster on 30 June.
The current travails of the TV market may be many and varied, but are they enough to summon the specters of doom? Of course not, writes Dominic Mills. Plus: why headlines are god.
March was a tough month for UK commercial broadcasters, with some hefty declines in revenue across the board.
The new interactive VoD format will enable advertisers to incorporate the individual names of registered All 4 viewers into the audio of their adverts, taking targeted advertising to a new level.
March saw big ratings for Broadchurch, Line of Duty, Red Nose Day and the conclusion of the Six Nations rugby championship.
As Sky prepares for a takeover by 21st Century Fox, profit fell from £1.142 billion to £1.013 billion.