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More than one million households converted to digital television in the three months to the end of December last year in the UK, according to a new report from Ofcom. According to the communications regulator, growth has been driven by another strong quarter for digital terrestrial television (DTT), with total sales of DTT equipment reaching… Continue reading Last Quarter Of 2006 Sees More Than One Million Get Digital TV

Honda is to be the new sponsor of the 2007 Formula 1 on ITV, starting with the Australia Grand Prix on March 17.The integrated partnership, negotiated and to be delivered by Starcom+ the sponsorship arm of Starcom Mediavest Group, will include broadcast sponsorship of races, qualifying programmes on ITV1 and highlights on ITV4 as well… Continue reading Honda To Sponsor ITV Formula 1 Coverage

Consumers in the Asia-Pacific region will increasingly opt for higher-end set-top boxes that support personal video recorder (PVR) and high-definition features, according to a new study from ABI Research. This trend will be driven to a large degree by China, which will see the region’s largest increase in subscriber numbers. Serene Fong, broadband research analyst,… Continue reading Asia-Pacific Set For Growth In High-End Set Top Boxes

Channel 4’s reality behemoth, Big Brother, has lost its £3 million a year Carphone Warehouse sponsorship, after the telecoms giant pulled the plug on the deal following the much publicised racism row.Carphone Warehouse, which has held the sponsorship for three years, pulled all of its sponsorship I-dents from around Celebrity Big Brother in January (see… Continue reading Carphone Warehouse Hangs Up On Big Brother

Marston’s, the UK’s largest producers of premium cask ale, is to sponsor Sky’s on-air and online coverage of the cricket World Cup which begins in the Caribbean next week.The sponsorship covers sponsorship credits and break bumpers on Sky Sports broadcast coverage and branding on World Cup sections of skysports.com.Every match is being screened exclusively live… Continue reading Sky Gets Cricket World Cup Sponsor

Lisa Opie, Five’s managing director of content, has launched an initiative to enable viewers to directly pitch programming ideas to commissioners in a bid to reconnect the channel with its dwindling audiences.In an RTS speech last night, entitled ‘What is the point of Five?’ Opie said: “There has never been a way the viewer can… Continue reading Five’s Opie Announces Plan To Boost Programming

Revenue generated by the premium video services market in the US, an area comprising pay-TV, mobile video, DVD, broadband video and theatre/box office receipts, is expected to rise to $277 billion by 2010, up from less than $200 billion in 2006, according to a new forecast from iSuppli. Much of that growth will be driven… Continue reading US Pay TV Market To See Revenue Increase

The BBC has joined forces with YouTube to create branded BBC channels on the website, operating under separate BBC and BBC Worldwide agreements.The partnership will see clips of new BBC shows and specially commissioned promotional content linked to popular series such as Doctor Who and Life On Mars, aired on YouTube.At launch, the YouTube community… Continue reading BBC Does Deal With YouTube

ITV1’s woes continue into the new year as January saw the channel lose 5% of its revenue year on year, dropping to £110.9 million. Five also felt a drop in revenue year on year, of 2.8%, to end the month with £20.7 million.By comparison, Channel 4 showed a slight uplift of 0.8%. Celebrity Big Brother… Continue reading TV Market Round-Up – January 2007

Channel 4 is to offer viewers the opportunity to catch-up on all of its commissioned programmes from the past seven days, for free via broadband.All of Channel 4’s commissioned content will now be offered free of charge for seven days via its VOD PC service, 4oD, with the service introducing advertising in the form of… Continue reading Channel 4’s 4oD To Offer Seven Day Catch-Up