More Tv articles

National newspapers will continue to falter in the face of the internet, which is this year predicted to become the third biggest advertising medium by spend, according to research carried out by GroupM, a WPP holding company. The report draws on data collected from WPP agencies MindShare, Mediaedge:cia, MediaCom and Maxus. The research shows a… Continue reading Internet Advertising To Overtake National Press

April saw viewing share fall across the terrestrial channels in all TV homes year on year, with ITV’s viewing share dropping below 20%.In digital homes, BBC One, BBC Two and Channel 4 all saw slight increases in viewing share, whilst multichannel’s share of viewing continued to rise.All ViewingFollowing the trend of previous months, ITV’s share… Continue reading Television Viewing Round-Up – April 2006

Vodafone has reported an overwhelming take-up for their mobile TV service, launched last year with BskyB. Sky Mobile TV, which is streamed straight to mobiles so doesn’t need to be downloaded, has signed up over 100,000 subscribers, and now experiences more than 70,000 streams per day. Speaking to delegates at MEM2006, the annual Mobile Entertainment… Continue reading TV To Go

Peripatetic information-junkies with WAP-enabled phones are now able to access Teletext’s digital TV service via their mobiles. Headlines, sport, weather, competitions and more will be available across all mobile networks, with personalised homepages allowing ease of access to favourite sites.Opportunities for advertisers will include banner advertising, sponsorship and tenancy, in a bid to reverse the… Continue reading Teletext On The Move

Sony USA is currently producing 750,000 Blu-ray DVDs every month, with production expected to rise to over five million discs per month by October of this year. The increase will be made possible by the adding of more production lines to the three already in existence, which have a capacity of 25,000 single-layer 25GB Blu-ray… Continue reading Sony Blu-ray Production Grows

The UK has been named the most digital country in Western Europe, in research by Informa Telecoms & Media. The Converging Media (CM) Index, published quarterly by Informa, gives the UK an index of 30.5 at ther end of 2005, compared to second place Finland’s 23.1. Steve Mullins, editor of Informa Telecoms & Media’s research… Continue reading UK Named Most Digital Country In Western Europe

Nokia announced today that it is to continue sponsoring ITV’s hit talent show The X Factor, with a celebrity version, The X Factor: Battle of the Stars, soon to hit our screens.Nokia is also sponsoring the third series of The X Factor later this year, and the renewed deal includes a full broadcast package on… Continue reading Nokia Renews Sponsorship Deal With X Factor

New figures released by audience measurement body BARB show Sky+ viewers time-shifting almost 14% of all their viewing, while a small proportion of viewers use the function on more than 50% of their viewing. The new data covers the eight-week period from 6 March to 30 April, and includes programmes recorded and viewed within seven… Continue reading BARB Lifts Lid On Sky+ Time-Shift Stats

New research conducted by GfK NOP for the BBC has found an overwhelming majority of viewers expecting high definition content from the broadcaster on all platforms, and free of charge in the near future. The survey, which questioned a representative sample of 1,500 respondents, revealed a high degree of knowledge concerning HD broadcasts amongst the… Continue reading Viewers Want Free HD From The BBC

New findings from BBC Magazines claim there is a huge section of British society currently being overlooked by media research, with 20 million ‘hidden influencers’, dubbed Big Britain, revealed by its latest study. Comprising qualitative and quantitative research, the BBC’s research identifies a mass of conscientious consumers with a spending power of £238 billion. The… Continue reading BBC Research Finds ‘Hidden’ Demographic