ITV, came under fire at the 30th Edinburgh TV festival, with a candid look at the broadcasters last 50 years and discussion about its current state and outlook for the future. Sliding audiences and a string of unsuccessful celebrity-based reality shows were raised by a panel of industry experts, with calls for the channel to… Continue reading MGEITF 2005: ITV Under Fire At Edinburgh TV Festival
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Channel 4 faces a rocky road of change following digital switchover, according to the broadcaster’s chief executive Andy Duncan, who made his latest case for public funding, and investment in new technology, at the annual Edinburgh International TV Festival.The broadcast boss stated that Channel 4’s request for public funding is not an immediate one, “it’s… Continue reading MGEITF 2005: Channel 4 Boss Makes The Case For Public Funding
The increasing popularity of multichannel television gave rise to one of the most interesting and informative debates at this year’s Edinburgh TV Festival, with leading figures from Sky, Freeview and Video Networks discussing the possible outcomes of this competitive market. The panel debated three different scenarios for the future of multichannel television. A market which… Continue reading MGEITF 2005: Multichannel Debate Looks At Possible Scenarios For TV Market
Cable networks in the US have increased their share of viewing this summer, beating broadcast television by two to one, enjoying a 61% share compared to broadcast’s 36.2%, according to a new report from Turner Broadcasting. The report reveals this to be the fifth summer in a row that cable has topped broadcast in, with… Continue reading US Cable Networks Increase Market Share
Plasma television shipments reached a record high of 1.13 million units during the second quarter of 2005, up by 24% compared to the same period last year, according to DisplaySearch’s Quartlery Global TV Shipment and Forecast Report. The study shows that Plasma TVs gained share in all regions, overtaking rival large format technology rear projection,… Continue reading Plasma TV Shipments Reach Record High
Both Channel 4 and Five saw respectable increases in total television revenue during July, with year on year rises of 4.5% and 3.8% respectively.Channel 4 now commands revenues of £51.5 million, while Five’s total has risen to £21.2 million.Both broadcasters look set to continue their revenue increases, as Channel 4 announced that it had acquired… Continue reading Television Market Round-Up – July 2005
The number of households subscribing to satellite television has increased dramatically over the past year, with the platform continuing to erode cable’s market share, according to a new report from J.D Power and Associates. The 2005 Residential Cable/Satellite TV Satisfaction Study, shows that currently 27% of US households subscribe to satellite services, up from 19%… Continue reading Satellite Continues To Creep Up On Cable
More than 50% of television industry executives feel that the government is not doing enough to educate and communicate with consumers about the impending digital switchover, according to a new study conducted by the London Business School on behalf of Video Networks. The Digital Consensus report highlights an industry lacking any consensus on digital switchover,… Continue reading TV Executives Call For Clear Switchover Strategy
Quality and value of services are more significant drivers of customer retention than the number of channels and digital features offered, according to a new survey from TNS Media Research. The study looks into the key factors in customer loyalty, questioning 2,500 consumers of the USA’s largest cable and satellite providers on a range of… Continue reading Digital TV Customers Look For Quality And Value In Providers
Consumers are twice as likely to buy a product as a result of seeing a television commercial than they are after seeing a product in branded entertainment, according to new research from FIND/SVP. The study showed that 52% of viewers claimed they would buy a product after being exposed to a television commercial, while said… Continue reading TV Commercials Sell More Products
