Dean Wilson, UK CEO and VP International at Active International, says if you can’t own the conversation be part of it ensuring you have a strong social listening strategy at the heart of what you do…
More Uk articles
Online display advertising has surpassed the £1 billion mark for the first time, according to the latest IAB adspend figures.
James Murdoch has stepped down as chairman of satellite broadcaster BSkyB.
Over on ITV1 Scott & Bailey were knee deep in an investigation in which they tried to solve the case of the missing 1.4 million viewers.
Greg Grimmer explains how and why Channel 5 has become a credible UK commercial partner to brands and advertisers despite the odds…
Henry Lawson, CEO, nFluence, spoke at the start of the start of the Mobile – 2012, The Year of Reckoning? event on 23rd March 2012 with this presentation.
Nick Lane, chief strategy analyst & head of client services, Mobile Squared, spoke at the start of the second seesion of Mobile – 2012, The Year of Reckoning event on 23rd March 2012.
As usual, Friday night was all about the soaps with Coronation Street offering viewers a double bill and EastEnders getting into the weekend party mood. The first episode of Coronation Street (ITV1, 7:30pm) managed 7.7 million as the salon situation escalated and David Platt stepped up his legal game, securing a 38% audience share.
Justin Cooke, chairman, BIMA, says clients – both channels and brands – are looking to the creative industries to keep them ahead of the curve. If the pace of change can be worrying to those of us on the inside, imagine how much more bewildering it must appear from the outside…
