The ASA has given The National Rail Network the green light and has dismissed complaints that an advertising campaign promoting a “fast and frequent” rail service was “misleading”.Complainants objected to poster and national press adverts, which stated: “All Britain’s rail companies are working together to return you to fast and frequent services across the rail… Continue reading ASA Greenlights National Rail Network
Pearson saw shares fall 4.96% yesterday to close at £7.66 after warning analysts that revenues at the Financial Times Group would be flat in 2002 (see Pearson Warns On Profits).BSkyB, which now faces the prospect of being sued by its rivals (see BSkyB Could Face Legal Action From Rivals), after the Office of Fair Trading… Continue reading Sharewatch
Look out for NewsLine’s end of year news round-ups on Magazines and Radio tomorrow, followed by New Media and Ambient/Outdoor on Friday and, when we return on 2 January 2002, Cinema and a media financial round-up from MediaTel Insight.JanuaryThe BBC began the year by revealing its plans for 3 extra television channels and 5 digital… Continue reading End Of Year News Round-Up: Television
ABN AMRO reports that advertising growth rates in September and October of this year were the worst so far this year. In September, advertising fell by 13% compared to 2001 and October was even worse with revenues dropping 15% on last year. UK Advertising Growth By Media Oct 2001 (actual) Q3 2001 (actual) TV… Continue reading UK Advertising Will Grow In November, says ABN AMRO
Sky News is to be available on terrestrial TV for the first time after Channel 5 awarded its early morning news contract to BSkyB.The contract runs from 7 January and means that Sky News will be shown on Channel 5 between 6.00am and 6.30am each weekday and from 7am until 8am on weekends. Channel 5… Continue reading BSkyB Signs News Deal With Channel 5
Look out for NewsLine’s end of year news round-ups on Magazines and Radio tomorrow, followed by New Media and Ambient/Outdoor on Friday and, when we return on 2 January 2002, Cinema and a media financial round-up from MediaTel Insight.JanuaryOwner of the Express newspaper group, Richard Desmond, began the year by putting his soft porn interests… Continue reading End Of Year News Round-Up: Newspapers
The number of UK households with broadband access will treble during 2002 and by the end of the year 50% of British homes will have access to digital TV, according to Jupiter MMXI.The latest predictions from the internet research and analysis company suggest that in 2002 the internet market will be dominated by developments in… Continue reading Broadband And Digital TV Will Dominate In 2002
Publishing company, Highbury House Communications, says that it has experienced a slowdown in advertising revenues in the final quarter, after earlier indications were that revenues were running at ‘acceptable’ levels. Both advertising and newsstand revenues have been softer following the events of 11 September, according the company’s trading statement released today. As a result, profit… Continue reading B2B Slump Catches Up With Highbury House
Rumours yesterday that global advertising network Publicis is looking to acquire the world’s ninth largest advertising and marketing agency, Cordiant, have this morning been denied by both parties. Analysts at ABN Amro said that whilst the deal made some financial sense, it was unlikely to transpire, not least because Cordiant is currently a ‘relatively low… Continue reading Publicis’ Interest In Cordiant Denied
The slight downgrades in European advertising forecasts (see Forecasts) has led ABN AMRO to downgrade its global forecasts slightly. ABN Global Advertising Forecast Changes 2001 2002 Old (%) New (%) Change (pp) Old (%) New (%) Change (pp) N America -8.2 -8.2 – -2.7 -2.7 – France -4.1 -3.8 0.3 -2.3 -2.2 0.1… Continue reading Global Advertising Forecasts From ABN AMRO
