New York Sun owner emerged late in the bidding for Britain’s storied newspaper. Here’s what to know about the anticipated acquisition.
ARCHIVE ▸ Jack Benjamin
The social video giant has unveiled a new AI-powered suite, measurement tools that “correctly” value TikTok’s contribution to outcomes and an expansion of its Out of Phone initiative.
UK broadcasters have struck a deal with Amazon to bring their free combined streaming platform to Amazon’s smart TVs.
ITV’s business development director and creative production lead discuss the development and effectiveness of their new ads produced with generative AI.
Total box office for the UK and Ireland exceeded £60m, thanks primarily to Tim Burton’s Beetlejuice Beetlejuice.
The news comes a week after the storied newspaper transitioned from a daily to a weekly.
A panel at The Future of Media Manchester considered the need for TV to lean further in to data and performance to be more competitive for media budgets.
Voxi’s summer campaign was framed around turning chicken boxes into phone stands to beat greasy screens and appeal to young social media users.
At Amazon’s London upfronts event on Wednesday, the retail and streaming giant revealed Prime Video’s UK audience reach, new ad formats and investment in live sport.
The tech platform has launched a product in beta called Moments to enable publishers to place vertical videos into articles.