Barb has updated its Advanced Campaign Hub to include planning for both streaming services and is in advanced talks with Disney to include Disney+.
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Origin has launched a key testing phase with 35 major advertisers who will test real campaign data across YouTube, Meta and linear TV — without Barb’s TV audience data.
Advertising is key to unlocking profitability for Roblox. But its ad and child safety policies are complicating a fast-growing revenue driver.
News Media Association CEO Owen Meredith joins Jack Benjamin to discuss challenges facing news publishers relating to search and social media, as well as the sustainability of local news.
Hunt replaces outgoing editor-in-chief Gary Jones, who stepped down earlier this week.
Jim Mullen told members of the Stationers Company that journalism is ‘in danger of being taken for granted’ and urged the government to regulate Big Tech.
Analysis: The subscription publishing service is having its own “pivot-to-video” moment as it looks to incentivise creators to use live and recorded video to grow audiences.
Jack Benjamin and Omar Oakes discuss the major stories of the past week, including the proposed sale of The Observer to Tortoise Media, scenes from recent Radiocentre, Thinkbox and Who Cares? events, and product updates from Meta and Snap.
The genealogy website capitalised on the historical remembrance through an ad campaign and partnerships that highlighted its role in preserving the past.
Radiocentre CEO Matt Payton said “we could be looking at one of the best-ever years for commercial radio” if H2 forecasts are accurate.