Halifax turned to the entertainment publisher to help “demystify” the mortgage process through a social video partnership.
ARCHIVE ▸ Jack Benjamin
The agreement marks the end of a five-year joint venture, giving News UK sole ownership of the digital audio marketplace.
Meanwhile, total engagement with the mental health charity has doubled since 2019, in part due to increased emotional support needs and greater awareness of Nabs’ services.
The outlet’s digital director and assistant editor discussed the strategic move of installing a partial paywall.
There is opportunity for broadcasters in the “fat end of the long tail”, according to Kelly Williams.
Watch: Susan Kingston-Brown on why she views AI as a threat to building unique brands, Omnicom’s acquisition of IPG and the impact of Meta’s changes to content moderation.
Modha and Hill join host Jack Benjamin to discuss the new measurement panel’s goals and timeline, and why the majority of media buying is now spent on outcomes, not eyeballs.
Box office revenue grew 10% and admissions an estimated 8% compared with January 2024, thanks to a slate featuring both popular holiday holdovers and Bafta-nominated arthouse films.
At the LEAD conference, Bryant espoused the importance of trust in advertising and addressed concerns around the government’s stance on AI and less healthy food restrictions.
Commercial radio listening fell modestly from Q3 to Q4 to 39.9m, but listeners still grew by 2% year on year.