As reported earlier in the week, the radio sector is now also feeling the advertising downturn that is sweeping the media industry, with analysts downgrading their forecasts for Capital Radio accordingly (see Forecasts). Three radio companies released trading statements this morning: GWR, Capital and Scottish Radio Holdings, and all conveyed a similar message. Commercial radio… Continue reading Insight Analysis: Radio Feels The Effects Of Advertising Downturn
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The continuing advertising deterioration which has severely hit the television sector, is also having an impact on the radio industry, according to broker ABN Amro. Analysts there have just cut their forecasts for radio, with the adjusted figures predicting an 8.6% decline in 2001 and growth of just 0.3% in 2002. As radio revenue data… Continue reading Radio Forecasts Downgraded As Ad Slowdown Squeezes Tighter
Zenith Media has launched a damning attack on ITV’s decision to press on with the investment in its digital terrestrial TV service, ITV Digital. According to the MediaGuardian website today, the media buying agency – one of ITV’s biggest customers – has said in a report that nothing short of ‘divine intervention’ will save the… Continue reading Zenith Report Scorns ITV’s Digital Plans
s share prices continue to tumble at Pearson, both Morgan Stanley Dean Witter and ABN Amro have downgraded their outlooks for the media group. Much of the fall in Pearson’s figures comes from European broadcaster RTL, in which Pearson holds a 22% stake. RTL yesterday reported an interim loss of ₏2.2 billion (see RTL Postpones… Continue reading Pearson Downgraded As FT And RTL Outlooks Deteriorate
The number of internet advertisements in Great Britain fell slightly month on month for July, by 2.1% from 13,719 to 13,433, according to Lemonad. The number of advertisers and campaigns also declined slightly according to the figures. Since December last year the number of internet ads has declined by 5.4%. There was a peak in… Continue reading Online Advertising Trends From Lemonad
Shares in Carlton Communications were down by 29p (13.5%) by midday today, whilst Granada stock was off 9Âźp (9.1%), following downgrades to ITV recovery forecasts by both HSBC and ABN Amro. “The summer has passed and the slowdown in ITV advertising continues unabated,” says ABN. The broker is now forecasting a 15% decline in ITV’s… Continue reading ITV Downgraded Again, Carlton And Granada Stock Falls
For media stocks the short- to medium-term situation is now looking even worse than it did before the tragedy in the US, when there was already a worry of impending full-scale recession. Advertising levels are likely to drop as media devote much of their space to coverage of the events now unfolding in the States… Continue reading Insight Analysis: Media Stocks Show Across The Board Declines As Outlook Deteriorates
Merrill Lynch has this morning downgraded its advertising forecasts for ITV companies Carlton Communications and Granada, causing stock in each to fall during the morning’s trading. Carlton was down 14p at 229p by 11:00am and Granada, after an earlier fall, had regained its opening price of 113ÂÂźp by this same time. “The woeful performance in… Continue reading Brokers Cut Carlton And Granada Forecasts Following Ad Deterioration
Interactive television retail (tRetail or t-commerce) is in trouble in the UK, according to a new report from Forrester Research. The company says that return on investment (ROI) is currently a distant possibility and that dozens of retailers are chasing tiny revenues. Rather than struggle on, retailers must reassess their opportunities now – the majority… Continue reading UK TV Retail Is Struggling According To Forrester
New media advertising is set to boom over the next few years, despite its rocky fortunes in the last 18 months. Market researchers Allegra Strategies forecast that while the difficult market will mean a downturn this year, the average rate of growth for the next few years for new media ad revenues will be 51.8%… Continue reading New Media Ad Revenue To Rise