More Ad Revenue Uk articles

Advertising revenues at SMG are expected to be up by 4% in the second quarter, following a Q1 decline of 5%, the group’s chairman, Don Cruickshank, told the AGM today. Cruickshank said that the advertising market has now become more stable, following a downturn that has lasted more than 18 months. The World Cup has… Continue reading SMG Sees Beginnings Of Advertising Stability

The printed press needs to reduce its dependency on advertising if it is to maintain its influence in the media marketplace, according to Publishing In The Knowledge Economy, Pira International’s new analysis of the publishing industry. The report, presented to the Department Of Trade and Industry (DTI) and UK Publishing Media (UKPM), does acknowledge the… Continue reading Publishers Directed To Meet Challenge Of New Media

Broad-based advertising improvements are beginning to filter through at ITV, with June’s revenue now expected to be up by 10%, well above previous forecasts. Analysts had previously expected the ad boost surrounding the World Cup competition to be mainly a blip, with the dip returning in Q3 2002 and recovery not really beginning to filter… Continue reading ITV Shows Beginning Of Sustained Ad Recovery With World Cup

The UK’s publishing industry faces a double challenge of globalisation and new technology, according to a Department Of Trade and Industry report, Publishing in the Knowledge Economy. The report, carried out by PIRA International, shows that the industry is one of the largest in the country, employing more than 160,000 people and is worth £22bn.… Continue reading Publishers Must Keep Pace in Technology Race

A recovery in advertising is still not expected until at least the fourth quarter of this year, EMAP chief executive, Robin Miller, told a Merrill Lynch conference yesterday. Miller said consumer magazine advertising in the UK is currently ‘fine’; France is ‘good’; business to business (B2B) is flat and radio remains poor. He believes that… Continue reading Ad Recovery Not Expected Until At Least Q4, Says EMAP Chief

Total UK advertising expenditure fell 6% year on year for the first quarter of 2002 according to the latest data released by the Advertising Association (AA). Figures compiled by the World Advertising Research Center (WARC) for the AA’s Quarterly Survey of Advertising Expenditure put the total adspend for the quarter at £3.4 billion and most… Continue reading UK Adspend Still In Decline, Says AA

Advertising revenues at Granada were up by 14% in May, the company told a Merrill Lynch conference this morning. The group also said that there is now limited forward visibility, something which has so far been unavailable according to most media groups. June will show revenue up 7%, with July rising 6%. The strong US… Continue reading Granada Sees Forward Visibility As Revenues Rise

In the words of Merrill Lynch analyst Lauren Rich Fine, an advertising recovery is ‘brewing’, but it is only ‘percolating’ slowly. This seems to be the general opinion of analysts and media companies alike during May. A similar picture of a slow, but palpable upturn in the media economy appears to be taking place in… Continue reading Insight Analysis: Media Healthcheck – May 2002

An advertising recovery is ‘brewing’ but is ‘percolating’ slowly, according to Lauren Rich Fine, an advertising and publishing analyst with Merrill Lynch. The broker says that most media (in the US) are doing better than it had expected, although this still represents a ‘crawling out of the hole dug last year, rather than true incremental… Continue reading Slow Ad Growth Percolating, Says Merrill Lynch

The UK consumer businesses saw surprisingly buoyant advertising revenues in March, but this has not continued, according to the first half financial results of Daily Mail & General Trust (DMGT), which were released this morning (see DMGT Profits Dip 9% In First Half). The company says that April proved to be a tough market for… Continue reading DMGT Sees No 2002 Ad Improvement