This year’s World Cup was expected to benefit radio listening due to the time difference with host nations Japan and Korea. A year on year comparison of listening for the national sports stations seems to suggest this was the case. BBC Radio 5 Live, which carried live match commentary, saw a 17.4% increase in weekly… Continue reading RAJAR Results Q2 2002- National Stations
Radio advertising revenue in the UK rose by 2.1% to £139 million in the second quarter of the year, according to new data released by the Radio Advertising Bureau (RAB). This is the second quarter of growth in a row for the radio industry, after Q1 2002 showed a 0.5% rise in advertising spend (see… Continue reading UK Radio Advertising Shows Second Successive Quarter Of Growth
The following tables show the best and worst performers, in terms of weekly reach and share of listening, of the local commercial stations broadcasting outside London.The following stations were reporting with new survey periods: Real Radio Scotland, Saga 105.7 FM, Connect FM and Lite FM, which are now reporting half yearly.New groups in this quarter’s… Continue reading RAJAR Results Q2 2002: Local Commercial Stations
The RAJAR listening figures for the second quarter of 2002 show that in terms of share, there has been little movement, period on period. Both All BBC and All Commercial radio retained the exact same percentage share, 52.6% and 45.5% respectively, as they had in the first quarter of the year, which means the BBC… Continue reading RAJAR Results Q2 2002- Overall Summary
US radio advertising revenues are expected to rise by 3.0%-4.0% in Q2 2002 and by 8.0%-10.0% in Q3, boosted by comparisons with the post 11 September period of last year, according to analysts at Merrill Lynch. The broker says that July radio spend started strongly, with the beginning of the month showing high single-digit growth,… Continue reading US Radio And TV Revenues Showing Pick-Up
Advertising conditions in the UK are beginning to improve, with ITV’s revenues showing some stable growth for the first time in many months (see Outlook Improves For ITV Advertising) and the year now predicted by the Advertising Association (AA) to show positive overall growth. In revised figures the AA is now expecting 2002 to turn… Continue reading UK Media Outlook From Merrill Lynch
US national radio advertising revenue jumped by 11.0% during May, whilst local spend rose by 1.0%, according to the latest data from the US Radio Advertising Bureau (RAB). The combined total revenue was up 3.0% year on year. In the calendar year to May, local revenue remained flat, whilst national rose by 4.0%; this gives… Continue reading US Radio Shows Strong National Advertising Growth In May
US radio revenues increased by 4% year on year during April, with local spend up 2% and national up 6%, according to the latest data from the US Radio Advertising Bureau. The first four months of 2002 show national spend up 2%, whilst local ad sales and the combined total figures remained flat overall. The… Continue reading US Radio Revenue Creeps Up 4% In April
Current UK radio trading remains patchy with all radio companies remaining somewhat cautious, according to a media conference held by Merrill Lynch this week. The broker says that UK radio is not experiencing the larger uplifts that UK television and US radio are now seeing. Nevertheless, analysts believe that things are generally trading better. A… Continue reading UK Radio Industry Looks Ahead At Merrill Lynch Conference
Commercial Radio needs to face up to “serious issues” if it is to raise its profile in the UK, according to a new report from media consultants, Billetts. In a review of the industry, commissioned for JP Morgan, it is acknowledged that radio experienced significant growth during the 1990s and its share of display advertising… Continue reading Commercial Radio Must Be Upwardly Mobile, Says Billetts
