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US national radio revenue figures rose 1% in February, while local spend fell by 6%, according to the latest data from the US Radio Advertising Bureau (RAB). The RAB says that the dip in local advertising is due primarily to the lack of TV sweeps advertising in this Olympic year. The combined total for February… Continue reading US Radio Revenue Growth Dips In February

MeasureCast has announced internet radio audience size and demographic data for week ending 11 March 2002 revealing a combined total of 4,034,980 hours of programming for the top 10 web radio networks. 66,827 more hours than was streamed by this group of broadcasters during the previous week. Five of the top 10 networks attracted larger… Continue reading Virgin Tops Web Radio Rankings

Initial findings from Arbitron‘s RADAR 72 Radio Usage Report show that over the course of a typical week, US radio reaches 99% of adults aged 18+ who hold a professional or managerial position and who live in a household with an income of $50,000 or more. Ninety-eight percent of college graduates listened to radio, while… Continue reading US Radio Listening Highest Amongst Well Educated With Upper Income, Finds RADAR

CIBC analyst Jason Helfstein says that US radio, being a ‘high-growth, high-return business’ is well-positioned to benefit from the rebounding economy. “Radio as an industry is well positioned to benefit from a cyclical recovery, however, certain operators will be able to take advantage of the capital markets to add stations, which should enhance their growth… Continue reading US Radio ‘Well Positioned’ To Benefit From Rebounding Economy

US radio revenue rebounded in January according to the latest totals released by the Radio Advertising Bureau. National sales were up 2% when compared with January 2001 and local revenue increased by 1% year on year. The combined total for local and national spending also grew by 1% in year on year comparison. The announcement… Continue reading US Radio Rebounds In January

Advertising revenue, including sponsorship and promotions, for UK commercial radio fell 7.7% year on year to £549 million, according to the latest figures from the Radio Advertising Bureau (RAB). It is projected that the fall will be in line with the performance of the display advertising market as a whole during the year, resulting in… Continue reading UK Commercial Radio Revenue Dips 7.7% In 2001, In Line With Display Market

Advertising expenditure on UK commercial radio is expected to stand at £492 million for 2001 (excluding revenue from sponsorship and promotions), according to the latest figures from the Advertising Association. This represents an 8.0% decline year on year, compared to a 6.4% decline across the display marketplace as a whole, with Commercial Radio achieving a… Continue reading UK Commercial Radio Quarterly Advertising Trends And Forecasts

Latest figures from Zenith Media forecast an increase of 5.1% for commercial radio advertising this year compared to a 0.7% increase for all advertising in the UK. These gains, in both revenue and share are expected to continue into next year before tailing off in 2004. The figures from Zenith are not as optimistic as… Continue reading UK Advertising Growth Forecasts From Zenith Media

Below are long-term commercial radio revenue and total advertising forecasts from the Advertising Association (AA), as reported by the Radio Advertising Bureau (RAB). The AA has produced a high and low option for the predictions, as shown. Radio’s share of advertising is expected to break the 5.0% barrier around 2009, in both the high and… Continue reading Long Term UK Commercial Radio Revenue Forecasts

Today’s RAJAR listening figures for the 3 month period to December 2001 show that BBC Radio has retained a larger share of listening than Commercial Radio, with  All BBC Radio taking a 53.4% share compared to All Commercial’s 44.6%. This represented a period on period increase of 1.8 percentage points for the BBC and a… Continue reading RAJAR Results Q4 2001- Overall Summary