Audio is not just radio and we have to reflect that. Tuning In will be a mirror to all elements of audio we represent, writes Radiocentre’s client director.
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Analysis: The publisher is seeking to aggressively expand into podcasting and short- and long-form video.
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To celebrate the 50th anniversary of the launch of commercial radio in the UK, commercial radio industry body Radiocentre has rebranded and formally expanded its remit to include a digital focus.