Microsoft and BT have teamed up to bring together the BT Vision service and the entertainment system Xbox 360, giving all BT customers the opportunity to experience high-definition gaming, television and movies through the console.BT Vision, powered by the Microsoft Mediaroom Internet Protocol TV (IPTV) platform, plans to make this service available to customers in… Continue reading BT Vision And Microsoft In Xbox 360 Partnership
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There is a stronger growth rate in mobile gaming than in console and handheld markets, albeit coming from a smaller market share, according to the latest research from entertainment analyst firm Understanding & Solutions. David Rouse, analyst at Understanding & Solutions, said: “Global revenues from mobile gaming are pegged at $3.6 billion this year, and… Continue reading Mobile Gaming Growing Quicker Than Console And Handheld Markets
The increasing popularity of casual gaming, combined with a steadily increasing variety of gaming-friendly handsets offering high quality 3D graphics aimed at core gamers, will help to push end-user generated revenues from mobile games to nearly $10bn by 2009, according to a new report by Juniper Research. In total, more than 460m mobile users are… Continue reading Mobile Games Market Predicted To Reach $10bn by 2009
The global mobile-gaming market suffered a reversal of fortune in the second quarter of 2007 as revenues for title publishers declined by 9%, compared with 11% growth in the first quarter, according to a new report from iSuppli Corp. David Carnevale, vice president, multimedia content and distribution for iSuppli, said: “While growth compared to the… Continue reading Global Mobile Gaming Revenue Falls in Q2
According to a new report from eMarketer, 24% of the 34.3 million US child and teen internet users will visit virtual worlds once a month in 2007. The online research firm adds that this figure will rise to 34% in 2008 and 53% by 2011. According to its Kids and Teens Online: Virtual Worlds Open… Continue reading 24% Of Young US Internet Users To Visit Virtual Worlds
Devices that make up the digital home, such as digital video recorders, high-definition televisions (HDTVs), and home networks will be the consumer technologies that grow the fastest over the next five years, according to the 10th annual guide to consumers’ technology adoption and attitudes by Forrester Research. Forrester’s The State Of Consumers And Technology: Benchmark… Continue reading Consumer Technology To Grow Over Next Five Years
The results of a survey conducted by the Internet Advertising Bureau have revealed that two out of three UK gamers are positive about the brands they see advertised in games. Over half of the 3,500 UK gamers surveyed said that they had seen an in-game advertisement in the past 12 months. One third said that… Continue reading UK Gamers Positive About In-Game Ads
New software for the Playstation 3 will allow the console to become a personal video recorder, letting users record and playback digital terrestrial television.The PlayTV software will be available first in the UK, France, Germany and Spain from early next year, with more countries to follow.Recorded programmes can be streamed over a wireless internet connection… Continue reading PS3 To Become PVR
The biggest real term increase in the gaming and computer sector was enjoyed by Official Nintendo Magazine, which grew by almost 12,500 copies year on year, a percentage increase of nearly 35%, taking its total to more than 47,900.There was also a healthy rise for Future Publishing’s Xbox publications. Xbox World 360 went up by… Continue reading ABC Results Jan-Jun 2007:Official Nintendo Magazine Records Largest Increase in Gaming Sector
In-game ads have a positive impact on metrics like brand familiarity, ad recall and ad rating – even increasing purchase consideration by an average of 41%, according to a new report from Microsoft’s Massive. Conducted by Nielsen Entertainment, the study surveyed more than 600 Xbox 360 and PC players of Electronic Arts’ Need for Speed… Continue reading In-Game Ads Increase Purchase Consideration