T-Mobile is to become the first mobile operator in the UK to offer free ad-funded games.Customers can access at least one new game per week by joining T-Mobile’s Game Club. The first free game available to consumers is Poker Million II, which is funded by advertisers including Madagascar: Escape 2 Africa, from Paramount Pictures.In exchange… Continue reading T-Mobile to launch ad-funded mobile gaming
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There has been a huge shift in consumer attitude towards the entertainment market, according to the latest reports from Verdict Research. In the 12 months to the end of 2008 Verdict predicts that the buoyant video games market will have grown by £1.37 billion – at a time when the combined music & video sectors… Continue reading Video games market overtakes music & video
Sony and Future have teamed up to develop the first weekly digital magazine to be made available via the PlayStation network.Future, the specialist magazine publisher, and Sony will produce a magazine that will allow gamers to download interactive content directly onto their PlayStation 3 consoles.Earlier this year, Future launched a monthly digital programme of articles,… Continue reading Gaming Magazine Set To Be Made Available On PS3
Entertainment, games and video sites are the most popular websites with people under the age of 23 in the UK, according to new data released by Nielsen Online today. The study shows that entertainment sites have the greatest affinity with under 12 year-olds, while gaming sites are the most popular with 12-17 year-olds and finally,… Continue reading Entertainment, Gaming And Video Sites Are Most Popular With Young People
Future Publishing’s Official Nintendo Magazine enjoyed an impressive year on year rise in circulation of around 27.5% for the January to June period according to the latest ABC data.It now has a total figure of over 61,000 copies.Playstation magazine PSM3 also reported a healthy year on year increase, of 29.5%, to more than 31,000 copies.The… Continue reading ABC Results Jan-Jun 2008:Impressive Circulation Increases In Gaming Sector
Integrating dynamic advertisements into videogame environments provides brands a measured lift in overall consumer awareness and opinion of the products they are exposed to during game play, according to a new study conducted by Nielsen BASES and Nielsen Games on behalf of IGA Worldwide. The study found that consumers reacted positively to in-game ads: 82%… Continue reading In-Game Ads See Positive Response
Reports have suggested that electronics giant Sony is working on the launch of an online video service through gaming console PlayStaton3.The company has apparently been in talks with several Hollywood studios in recent weeks and could launch the video service within months.Sony is attempting to capitalise on the worldwide presence of its PS3 console. It… Continue reading Sony Could Launch Online Video Player Through PlayStation3
The percentage of people downloading a new mobile game did not increase of the past year in the US and Western Europe, according to a new report from M:Metrics. Nearly three fourths of the 98.4 million people in France, Germany, Italy, Spain, the UK and the US that played a mobile game in December played… Continue reading New Downloads Of Mobile Games On The Wane
Both Xbox World 360 and Official Nintendo Magazine enjoyed large circulation increases for the six month period to the end of December. Both titles were up by around 37% each year on year.Xbox World 360 now has a total circulation figure of nearly 32,000 copies, while Official Nintendo Magazine‘s circulation has risen to almost 59,000… Continue reading ABC Results Jul-Dec 2007:Xbox World 360 And Official Nintendo Magazine Record Big Increases In Circulation
A new report from Juniper Research forecasts that music, games and mobile TV will be the major contributors to the global entertainment market which will rise from just over $20 billion in 2006 to more than $64 billion by 2012. The report says that mobile music will remain the largest single sector of the mobile… Continue reading Music, Games And Mobile TV To Grow