Laurence Green, the IPA’s effectiveness director, speaks to Omar Oakes about the rise of media agencies submitting entries for the IPA Effectiveness Awards, whose shortlist will be published this week.
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Revenue for its ad tier grew 34% quarter on quarter.
The social platform has agreed deals with C-Screens and Rockbox to expand the initiative in the UK.
Four Havas shops have lost B Corp status following the holding group’s global Shell win last year.
In Wednesday’s speech, King Charles outlined the priorities of the new Labour government. Media trade bodies reacted positively, but urged the government to provide more clarity on plans to tackle AI and HFSS.
The holding group has upgraded its full-year guidance following strong H1 and Q2 results.
This could include selling assets to rival media companies or merging the movie studio and streaming service.
Migration Museum’s “England Without Immigration” campaign in the quarter-final and final positioned immigration as a cultural force for good.
Reporters Jack Benjamin and Ella Sagar look at the stories that mattered most in media and advertising this week, including coverage of the Euros and takeaways from the latest IPA Bellwether.
Charles Parkinson, co-host of the How I Became podcast, tells The Media Leader why media companies and agencies need to invest in training and development to ensure their talent has a proper career path.