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BBC Worldwide is set to launch an ad-backed online music service, with free and paid-for access to the BBC’s extensive audio and video archive, if approved by the BBC Trust.The broadcaster’s commercial arm is working on a test version of the service now, which it hopes to launch in November, before a full roll-out in… Continue reading BBC Worldwide Set To Launch Online Music Service

Carat has issued revised forecasts for global advertising expenditure in 2008 and 2009, with the worldwide prediction for 2008 revised downwards by just over a percentage point from 6.0% to 4.9%. 2009 is also very slightly reduced, from 4.9% growth to 4.8%.The main driver of the reductions for 2008 is downward revisions for ad spend… Continue reading Carat Revises Down Global Ad Forecast

Analysts at American investment bank Goldman Sachs have given a boost to media company shares, saying that some stock sell-offs have been overdone.Goldman put BSkyB on its “conviction buy” list, saying that although the ad market is expected to deteriorate moving into 2009, the satellite broadcaster only has limited exposure to this with just 8%… Continue reading Goldman Sachs Provides Boost To Media Companies

ITV has secured the rights to air highlights of the Guinness Premiership English club rugby union matches this season, taking over from the BBC.The new hour-long weekly highlights show on ITV4, which will be presented by Craig Doyle, will air on Sunday evenings at 6.30pm – a similar time to the BBC’s Rugby Special programme.The… Continue reading ITV Secures Rights To Rugby Highlights

A high percentage of mobile phone users in the UK, US and India say they are receiving advertising messages through their mobile phones, according to the latest Mobile Advertising Report (MAR) from GfK. The research shows that 85% of mobile users in India, 51% in the UK, and 37% in the US said they receive… Continue reading High Percentage Of Mobile Users Receiving Advertising Messages

comScore has released a study of global visits to Beijing2008.cn, the official website of the 2008 Olympic Games, revealing a tight race between China and the United States, with China taking the gold.The site offers Olympic content in five languages: Mandarin, English, French, Spanish and Arabic. The study examined the global breakdown of visitors to… Continue reading Official Olympic Website Proves Popular Globally

Mobile web usage is not only gaining traction in the United States but soon will surpass the UK, according to new data released by Bango. According to Bango data, the top five countries accessing the mobile web via Bango in July 2008 were the UK at 19.35%, the US at 18.88%, India at 10.82%, South… Continue reading US Mobile Web Usage To Overtake UK

Online archive shows will make up a fifth of all TV viewing within five years time, according to Ashley Highfield, speaking at the MediaGuardian Edinburgh International Television Festival (MGEITF).Highfield, Project Kangaroo’s chief operating officer, claimed that archive content would make up half of all video-on-demand services in five years time.Highfield, who previously fronted the development… Continue reading MGEITF 2008: Highfield Predicts Bright Future For Online TV

Carat has issued revised forecasts for global advertising expenditure in 2008 and 2009. The worldwide prediction for 2008 has been revised downwards by just over a percentage point from 6.0% to 4.9%. 2009 is also very slightly reduced, from 4.9% growth to 4.8%. Year on Year % Growth At Current Prices    2007a 2008e 2009e… Continue reading Carat Revises Down Global Ad Forecast

Virgin Media and sports network Perform have developed an online video player for ITV Sport, The Guardian, News International, Trinity Mirror and Virgin Media itself.The new e-Player will be dedicated to sports content, with highlights from the FA Premier League as well as other sporting events.Virgin Media and Perform have designed the video player to… Continue reading Virgin Media Develops Sports Video Player