More Opinion articles

Anomaly’s Lachlan Williams discusses the transformative power of brand thinking and why creative companies hold the key to success

Gavin Wilson, chief revenue officer at VIOOH gives 10 reasons to bring digital OOH into the fold of planning, buying and optimising at a single point of purchase via the DSP

Bob Wootton warns P&G of cosying up to the Chinese and discusses two areas of concern for Project Origin

Lindsay Shelton, strategic partnerships manager at A Million Ads, extols the benefits of a new frontier in podcast advertising

Dominic Mills looks at two vaccination ad-spots, an entrepreneur who triumphed in the Den and the deafening silence of ESL team sponsors

Richard Reeves, the Association of Online Publishers MD talks about accelerated trends, D&I, collaborations and reveals a secret about himself

QPR fan, Ray Snoddy picks over the bones of the European Super League and suggests what should happen now

Jon Mew, CEO, IAB UK analyses the findings from this year’s Digital Adspend report

As celebrities continue to launch their own production companies, Stephen Arnell considers the offers

Alex Hole, VP Samsung Ads Europe looks at how lockdown changes may alter the future of TV viewership