It will be a long time before machines truly understand the complexity of the world and how we perceive it – which is why media research still needs humans, writes Craft’s Konrad Collao
More Opinion articles
Too many television executives are missing the point; programmatic is a vehicle for creativity, and is not there to replace it, writes Exchange Lab’s Chris Dobson.
Investigations have begun, rumours abound and secrets once never shared are suddenly all over the press. How did adland get into such a mess – and whose fault is it? By Brian Jacobs
Dominic Mills wonders whether the latest cross-industry talking shop trying to remedy ad-blocking is all hot air and no action
Sucking the financial life out of journalism is arguably as serious as tax avoidance, writes Raymond Snoddy. So can a proposed levy help save a key facet of modern democracy?
There is bias in media agencies against print, but the pendulum will inevitably swing back in its favour, writes Trinity Mirror’s James Wildman
In the 16 years RKCR/Y&R has handled the M&S account, its performance has pretty much gone sideways. Dominic Mills wonders where it all went wrong
Rebates, a coup, grumpy publishers, vibrating shoes and an unholy mess: Bob Wootton digests a busy month in media
The press regulator has its work cut out if it’s to announce rulings on much complained against EU coverage before the referendum
Thirty years ago this month Channel 4 was part of a fascinating and often hilarious TV viewing experiment. This is vintage Gogglebox, writes Torin Douglas