More Opinion articles

TV’s not going extinct – but it is being re-imagined whether people like it or not, writes Videology’s Rhys McLachlan.

Could it be that the current Britain’s Got Talent hullabaloo is a metaphor for the more serious problems facing ITV, asks Raymond Snoddy.

From thoughtless and hectoring advertising on TV to the negative impact of an overly heavy ad load on the online experience, it’s time the industry got its house in order.

Nobody wants to admit when they don’t understand something or that they need help – but it’s time for the digital industry to ‘fess up, says Richard Townsend, managing director at Circus Street.

The demand for a new breed of operators has never been so important, writes OMD’s Nikki Mendonça. So as the media landscape shifts, how can agencies hire the right talent?

Fleas can make rich pickings off the back of elephants, writes Dominic Mills – so can Roy Jeans, the ex-boss of Initiative and Rapport, make the most of the rise in UK-based entrepreneurs?

As YouTube enters its 10th year, Newsline hears from a host of media experts to find out what the future might hold for the world’s largest online video platform – and what challenges are on the horizon.

We should be very wary of the home office’s plans to give Ofcom the power to vet programmes before they are broadcast, warns Raymond Snoddy.

The general election saw local media set a new benchmark for content delivery and discovery, writes Johnston Press’ Paul Napier.

Media Native’s David Brennan explains what the media industry – with its reliance on robust research – needs to understand.