Simon Andrews, founder of the full service mobile agency addictive!, rounds up this week’s mobile news.
More Opinion articles
With the eyes of the world on London during the summer, what media came out on top? Was it the first really convincing social media games, or did traditional media hang on by the fingernails to their ascendancy? The answer is a bit of both.
As newspapers relish in the great embarrassments of the BBC there are still important points to consider before Lord Justice Leveson sends his report to the printers, particuarly when it comes to regulation, writes Raymond Snoddy.
As David Montgomery gathers industry support for a bid for DMGT’s regional newspaper interests, Northcliffe, is he providing an ideal opportunity to prove to a world of doubters he has always known what he’s doing?
Jim Marshall, chief client officer at Aegis, saw the US election campaign as a fascinating aspect of the American political way and a wonderful media jamboree, but thinks most people in the UK would be horrified if our own politics went the same way.
Claire Spencer, Insights Director, UM London, looks at the ways to exploit the growing trend of multi-screen viewing.
When the Savile/Newsnight story first broke, Raymond Snoddy feared for the Director General’s future and asked: “Could it be that the BBC will finally get, rather sooner than expected, what many people thought it should have had all along – its first woman director-general?” Today he sees no reason to change that view.
Simon Andrews, founder of the full service mobile agency addictive!, rounds up this week’s mobile news.
Starcom MediaVest’s head of thought leadership, Steve Smith, outlines the opportunities presented by Smart TVs.
Patricia Kill of Trish Kill Consulting, gives her perspective on the recent MediaTel Electronic Trading Debate.