Michael Bayler, strategist and author, Bayler & Associates, on barriers to reaching the connected consumer…
More Opinion articles
Simon Andrews, founder of the full service mobile agency addictive!, looks at how publishers are being affected by the changing mobile landscape….
Raymond Snoddy peers through the connected mist to focus on some key thoughts that might take us forward.
James Whitmore, managing director at Postar, was in the audience at MediaTel’s Connected Consumer conference on Monday. He urges the use of plain speaking in making this connected marketplace more accessible to consumers… whilst using a few long words of his own !
David Hellier, deputy editor at City AM, says there are a few reasons why BT Vision might not suffer the same fate as its predecessors along this well trodden path…
Simon Andrews, founder of the full service mobile agency addictive!, on the new iPhone5 – from Google maps to iO6…
Raymond Snoddy says listen carefully to George Entwistle’s fine words and you can find a series of dilemmas, if not downright inconsistencies, rather more serious than the treatment of senior women…
Abba Newbery, director of advertising strategy at News International, on the big trends that will fundamentally impact the way we publish the newspaper of the future…
Dean Wilson, UK CEO and VP International at Active International, wonders how margins will be affected in the business plan of a 2020 publisher and how will those at the helm of traditional publishers migrating to an online iteration navigate their way to that far flung place?
Jim Marshall, chief client officer at Aegis: What a difference a year makes…