Raymond Snoddy: The seven-year Grand Prix deal may be messy and less than ideal but it is the clearest indication so far of what a 20% cut in revenues will mean in reality for the BBC…
More Opinion articles
Jim Marshall on TV’s renewed fashionista status – something which TV’s Thinkbox, more user friendly sales teams, and the new management team at ITV should get credit for.
According to our estimates for 31 July (for Sunday Popular and Mid-Market titles), the market is now down nearly half a million copies from June’s ABC figure.
Simon Willis, deputy head of broadcast at MEC, says no idea is too big to play out in a cinema environment…
Chris Worrell, european research manager at digital media company Specific Media, argues that as our view of how the web can be utilised for marketing changes, so must our ways of measuring campaign success…
A new series of blogs about the broadcast industry, narrated by David Brennan…
The IPA’s new Digital Business Group (DBG) aims to cater for and support those agencies for whom digital marcomms represents just one aspect of a deeper integration of technology into business. Chris Thurling, founder and managing director of 3Sixty and co-chair of the IPA Digital Business Group, explains…
After the scale of the famine in Somalia, the atrocities in Norway and Amy Winehouse’s premature death, the news agenda (both print and broadcast) is led once again by the phone hacking saga…
Tim Hipperson, CEO, G2 Joshua, says the traditional agency formula is inadequately prepared for the fickle and fast-paced demands of the online community… Is it time for change?
Sunday 17 July was the big one – the once in a quarter of a century opportunity for newspaper publishers to grab a larger circulation base and market share following the closure of the News of the World the week before. Sales were up but this week tells a different story…
