More Outdoor articles

Media & entertainment is a major category for out-of-home, so will it be affected by film and TV delays?

Jack Benjamin is joined by Ella Sagar and Cass Naylor to discuss fears of AI’s ability to spread disinformation, Journalism Matters week takeaways, and the strength of the ad market as we approach the holiday season.

The Media Leader asked agency leaders how they have helped brands approach media during the festive period differently if they cannot compete with major retailers and supermarkets pound-for-pound.

Advertisers are forecast to spend 4.8% more than last year’s record £9bn during Q4 2023, according to new AA/WARC data.

At an upfronts event in London today, Clear Channel executives made the case for out-of-home to be the right and responsible choice, as well as a platform for good.

Clear Channel Outdoor has announced it has closed the sale of its French business and has initiated the process to sell its Europe North businesses. 

Just as the advertising sector seems to doubt its ability to make impact, there are creative activists harnessing those very skills to create a counternarrative.

Despite the invasion and war with Russia, Europe’s largest out-of-home screen is still making waves in in Ukraine’s capital Kyiv.

TikTok will roll out its content across billboards, cinemas and other video-enabled out-of-home screens in its global “Out of Phone” solution.

Editor Omar Oakes and reporters Jack Benjamin and Ella Sagar look ahead to next week’s Future of Media conference in London, and discuss some of the biggest stories from around the industry.