Leading the pack across all national markets is The Sun, with a de-duplicated monthly total brand reach of 31.3m. The title also recorded the highest mobile reach across all markets at 22.2m.
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The third quarter of cross-platform audience readership figures for magazine brands has been released by PAMCo today, covering the period July 2017 to June 2018 and incorporating May 2018 comScore data.
A new book reveals why we’re wrong about almost everything – and how we can get a better hold of reality. Michaela Jefferson meets the author to find out what advertisers could learn.
Although some titles recorded declines – the Financial Times, the Guardian and Observer were hardest hit, all down -2% – many other titles saw circulations rise.
From Monday the cover price of the Daily Mail is set to rise from 65p to 70p. The 5p increase is the first weekday rise since February 2016.
The Telegraph is pursuing a registration-first strategy, having found that its registered users produce five times the value of an anonymous individual in terms of future revenue and long term return.
This week John Reynolds interviews the AOP’s managing director, Richard Reeves, as well as the new executive director of Mail Metro Media, Dominic Williams.
The latest ABC results chart all the trends for the consumer magazine market. Here, industry experts digest the findings.
As the latest ABC circulation figures are released for the consumer magazine market, Newsline presents its round-up of the results.
Overall, the daily market was down just -0.5% period-on-period, while the Sunday market was up 0.3%.