Alicia Navarro explains why a growing trend in the online publishing world could completely revitalise revenues.
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From the way sexual scandals are covered, to crackdowns on off-the-record conversations, the way the media and Government interact is entering a new era, writes Raymond Snoddy
New figures from the Association for Online Publishing reveal that 80% of publishers expect to expand current business activity through data monetisation, with an increasing amount embracing data-focused technologies.
Rufus Olins, chief executive of the newspaper marketing body Newsworks, has resigned to take up a new role at the Co-operative Group in the autumn.
Brexit has a strong impact on newsbrand readership for the July 2015 – June 2016 period – with mobile viewing a clear driver for growth.
The latest NRS PADD results for magazine brands prove that print is still very much in fashion – with the majority of titles managing to retain a loyal print audience.
The absence of Brexit coverage and sporting events clearly had a negative impact on the quality market, with the Telegraph, Financial Times and Guardian recording the biggest circulation declines of all the daily titles.
There is a commendable rise recently of media companies trying out new business ideas, writes Raymond Snoddy – but the tricky thing about innovation is that it doesn’t always work.
Experts from Manning Gottlieb OMD, MediaCom and Carat react to the latest Consumer ABC figures.
The announcement comes following the news that the title had exceeded sales targets and will continue publishing on a weekly basis.