More Press articles

In the second of a two-part feature examining publisher strategies with direct messaging, Subtext’s co-founder and CEO, Mike Donoghue, discusses why SMS is a core part of the future of audience outreach.

The hounding of Kate Middleton underlines there is no understanding of AI without DEI. 

If global publishers feel the need to spoof their own websites to sell garbage ad inventory, it means the state of online advertising is in even worse shape than many realise, writes the editor-in-chief.

This special four-part series of the podcast, which we’ve produced with Bloomberg Media, features Bloomberg’s Duncan Chater and VCCP Media’s Steve Taylor.

The commuter freesheet’s distribution has settled to 1m daily copies, Mail Metro Media’s commercial chief Dominic Williams has said, after adapting to a hybrid working environment.

Publishers have been put on edge by new tools from tech vendors that they worry could unfairly label them as akin to made-for-advertising sites.

Reach’s engagement director, Dan Russell, discusses how WhatsApp has become a “big win” in reaching new audiences.

The newspaper’s advertising chief shares advice she would give her younger self and what has changed in conversations with clients this year.

Could a longer transformation period to prepare for full digital, a move to “artisan” and a concerted marketing effort shift the timeline?

We need to understand “the most powerful force to influence consumer behaviour” to leverage them on behalf of brands.