The latest set of ABC figures reveals mixed results for the nation’s women’s monthlies, with Hachette’s B enjoying the strongest rise, increasing its circulation by 30.6% year on year to 167,371.Haymarket’s offering in the sector, Eve continued on from its good performance in the last round of ABC’s, gaining 8% year on year, with its… Continue reading ABC Results Jan-Jun 2005:Women’s Monthlies Report Mixed Results
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The latest round of ABC data shows Britain’s men’s magazines in good health by and large, with the market increasing circulations by over 2.5% year on year overall, and several titles increasing sales into double-figure percentage growth.Emap’s weekly title, Zoo, saw the largest rise in sales, with a 30% increase pushing the title closer to… Continue reading ABC Results Jan-Jun 2005:Zoo Increases But Nuts Remains Ahead
Annual consumer expenditure on magazines has topped the £2 billion mark for the first time, reaching £2,031 billion in 2004, increasing by £54 million compared to the same time last year, according to the Advertising Statistics Yearbook 2005. The report, published for the Advertising Association by the World Advertising Research Centre (WARC), claims that consumer… Continue reading Annual Consumer Magazine Spend Hits £2 Billion
Daily Market.The nation’s daily newspaper market continued to perform badly with the sector as a whole losing 2.52% of sales year on year. Overall the market saw just three newspapers increase their circulation, with the Times, Daily Telegraph and the Daily Mail managing to push their sales up.The Daily Telegraph retained its position as market… Continue reading National Newspapers Continue To Struggle
Emap’s flagship men’s magazine, FHM, has announced plans to run the FHM Insider Awards, showcasing lifestyle essentials for today’s 18-34 year old man.The event will be sponsored by New Look as it launches its first ever menswear range and coincide with the retailer’s multimedia Autumn brand campaign, “The New Now”.Voting will be driven through FHM.com,… Continue reading FHM Launches Lifestyle Insider Awards
Daily Newspaper MarketThe majority of the nation’s daily newspapers turned in a poor performance in the six months Dec’04-May ’05, with just four titles managing to increase readership. As a whole, the daily newspaper market lost 5.0% readers year on yearQuality Daily TitlesThe Guardian continued to perform well, increasing its readership by a massive 18.4%… Continue reading NRS National Newspaper Round-Up: May 2005
Newspaper publishing group, Trinity Mirror, has increased its group revenue by 1.2% during the first six months of 2005, despite contending with a difficult advertising market, reflecting the slowdown of the UK economy since the beginning of the year.In its interim results published today, the Group revealed operating profit to be up 7.9% year on… Continue reading Trinity Sees Revenues Rise Despite Difficult Ad Market
Daily MarketBritain’s daily newspaper market continued the downward trend seen in previous months with the sector as a whole losing 3.97% of sales year on year.The Guardian saw the biggest circulation loss, dipping by 7.0% year on year, making it the largest loser in the quality titles division.The Daily Telegraph, retained its position as the… Continue reading Downward Trend Continues In National Newspapers
Daily Newspaper MarketDeclining readership continued to affect the majority of Britain’s daily national newspapers throughout April, with just a handful avoiding negative growth year on year. As a whole the daily newspaper market lost 2.9% of readers year on year.Quality Daily TitlesThe Times put in a good performance, as did the Guardian, increasing readers by… Continue reading NRS National Newspaper Round-Up: April 2005
The US advertising economy continues to look mixed with results from two major media, outdoor and business to business media giving confusing signals to marketers. Outdoor advertising expenditure in the US was shown to rise only 2.9% during the first quarter of 2005, a much slower rate than previously estimated by industry experts. Business to… Continue reading Mixed Outlook For US Advertising Market
