More Tv articles

The Media Plan: Irn-Bru’s latest campaign uses an integrated video-led media strategy across “key Gen Z focussed” channels.

Regional output across the BBC is being disrupted after journalists across local radio, regional TV and digital services in England walked out from 11am in a 24-hour strike.

Brett Aumuller shares where he gets his creative inspiration from and if selling media has become easier or harder.

A review of the BBC’s social media guidelines is a significant move, as long as it is truly independent and knowledgeable people are involved.

Ad tech company Say It Now plans to introduce actionable smart speaker ads for TV later this month, and on out-of-home next year.

Route Research’s new OOH currency points the way for all other media to follow.

As a result of changing habits between generations, only OOH consistently delivers over 90% weekly reach across all age groups.

In brief: Domino’s has renewed its sponsorship of ITV’s streaming platform following the launch of ITVX in December in a two-year deal struck by Havas Media Group UK.

Western European pay TV revenues will drop by nearly 18% over the next five years to $22bn as subscribers leak away from cable and satellite bundling across the continent.

This needless stunt by Gary Lineker may be the clarifying moment the BBC needs, writes the editor.