If Boris’ announcement of Lockdown 3.0 taught us anything, it’s that we must fully commit to playing the long game, writes tmwi’s director of digital activation, James Leonard.
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| Ed Mason
Full report available at: Mediatel > Connected > Consumer Surveys
Sky has appointed Tim Pearson as the new managing director of Sky Media UK, replacing John Litster who is stepping down from the role after eight years.
What did our Year Ahead panellists select as their highlights (good and bad) from the past 12 months?
Dominic Mills looks at the current batch of ads tempting us into new resolutions for 2021
The Guardian has appointed Mark Rice-Oxley as executive editor, reader revenues.
The broadcaster has appointed Ally Castle as its creative diversity and disability lead.
Raymond Snoddy looks at the two hottest media deals of the year so far, spearheaded by two older industry statesmen
Premium publisher alliance, The Ozone Project has launched a Manchester-based regional hub to serve agencies and advertisers in the North.
How does an online brand embrace traditional media and established brand building techniques? Ciaran Deering, head of online at The Grove Media, explains.