Daivid’s chief growth officer joins Jack Benjamin to discuss why creative should be data-led to better align with media strategy and outcomes-based considerations.

As DTC subscriptions plateau, Disney is seeking incremental reach via content deals and live sports.

The agency’s leadership believes Kite Connect will help brands diversify their AV media mix with an outcomes-driven, cross-channel approach.

While younger audiences were least likely to say they consumed news brands, even older cohorts were more likely to turn to other channels for news.

The company’s chief marketing officer joins Jack Benjamin to discuss how TV consumption has changed and what it means for advertisers.

Jurassic World Rebirth, Superman and The Fantastic Four: First Steps all performed well, despite a tough comparable with last year.

Analysis: It’s not clear how Zuckerberg is defining “superintelligence”, whether Meta is close to building it, how it could shape consumer products and how it might impact data privacy. But Meta keeps printing money.

Commercial listening now accounts for 55.7% of total listening, compared to the BBC’s 42.1%. But total radio listening declined, including modest quarterly contractions for Global and Bauer.

The world-first initiative comes with caveats but aims to provide much-desired independent measurement of some of YouTube’s most-popular channels. Initial findings suggest top channels skew toward very young children and maintain middling audience figures on UK TV sets.

Commercial radio extended its share of total listening to record highs, with Global leading the way. Digital listening continues to drive growth.