The broadcaster intends to relaunch its streaming offering this year, with an eye towards attracting SMBs by simplifying its ad buying platform.

OOH revenue in the UK grew 7.7% year on year to reach £1.4bn.

An Adalytics report last week found a number of brands inadvertently ran advertising against child sexual abuse material. Third-party brand-safety verification tools may be less useful than simple inclusion lists, according to experts.

Halifax turned to the entertainment publisher to help “demystify” the mortgage process through a social video partnership.

The agreement marks the end of a five-year joint venture, giving News UK sole ownership of the digital audio marketplace.

Meanwhile, total engagement with the mental health charity has doubled since 2019, in part due to increased emotional support needs and greater awareness of Nabs’ services.

The outlet’s digital director and assistant editor discussed the strategic move of installing a partial paywall.

There is opportunity for broadcasters in the “fat end of the long tail”, according to Kelly Williams.

Watch: Susan Kingston-Brown on why she views AI as a threat to building unique brands, Omnicom’s acquisition of IPG and the impact of Meta’s changes to content moderation.

Modha and Hill join host Jack Benjamin to discuss the new measurement panel’s goals and timeline, and why the majority of media buying is now spent on outcomes, not eyeballs.