Despite a marginally improved outlook for the rest of this year, the UK ad market is not expected to return to year-on-year growth until the second quarter of 2021 – assuming a successful Covid-19 vaccine is by then in place.
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If Boris Johnson is concerned about the impact of unhealthy food on obesity levels, why is Rishi Sunak encouraging the nation to ‘eat out to help out’?
In its latest bid to tackle obesity, the UK government has confirmed plans to ban all advertising of “unhealthy” foods before the 9pm watershed across both TV and online.
Dominic Mills notes OOH’s impact on his surroundings, questions Huawei’s bid to woo the British public and laments another Brexit slogan.
There can be few things as important to a brand as its name, iconography and heritage, writes Jan Gooding – but at what cost?
The CEO of Just Eat and CEO designate of Moneysupermarket has been appointed as the new president of ISBA, the industry trade body representing UK advertisers, taking over from Boots’ Elizabeth Fagan.
Sam Tomlinson, the author of a bombshell ISBA and PwC study, shares what he has learned since the report was first published.
The CMA has warned that Facebook and Google’s dominance over the digital ad market raises barriers for new competitors and may also inflate prices for consumers.
The coming together of legislators and advertisers could finally apply enough pressure to achieve reform and a rebalancing of the world of communications.
Mediatel Events is asking which media organisations are willing to stand shoulder to shoulder with us on July 14 when we stream our second Future of Diversity event, as we launch a new charity sponsorship model.
