More Industry News articles

The proliferation of available options and the increasing pressure on leisure time are reflected in a new report which shows that almost 70% of US consumers use various forms of media at the same time. The latest Simultaneous Media Survey (SIMM) carried out by BIGresearch, shows that over 68% of respondents say they regularly or… Continue reading Simultaneous Media Usage Becoming The Norm

Internet usage is highest from noon to mid-afternoon and gradually declines throughout the day to a low point at midnight, according to the latest ad serving trend report from DoubleClick.The report, for the first quarter of 2003, supports research by Nielsen and comScore which deduced that the online medium has distinctive dayparts, just like television.… Continue reading DoubleClick Survey Shows Work Time Is Internet Prime Time

Germany has consolidated its position as Europe’s leading internet market (see Germany Is Top European Internet Market) and around a quarter of the country’s users now access the web via cable or DSL broadband. The number of DSL users in Germany had increased to 6.53 million by the end of the first quarter, according to… Continue reading German Surfers Ride The Broadband Wave

James Brown, the ebullient founder of lad’s mag Loaded, has bowed to market forces and agreed to sell his I Feel Good magazine business to publisher Felix Dennis.It was reported last week that IFG had received a takeover approach but at the time, the company refused to elaborate on the identity of the bidder.Dennis Publishing,… Continue reading New Acquisition Makes Dennis Feel Good

James Brown, the ebullient founder of lad’s mag Loaded, has bowed to market forces and agreed to sell his I Feel Good magazine business to publisher Felix Dennis. It was reported last week that IFG had received a takeover approach (see Dennis Linked With Move For IFG) but at the time, the company refused to… Continue reading New Acquisition Makes Dennis Feel Good

Worldwide handset shipments totalled 107.6 million units in the first quarter of 2003, according to new findings from IDC In its Worldwide Handset QView, the IT and telecoms research company calculated that the market was down 12.4% in Q1 compared with the final three months of 2002. However, this was to be expected and shipments… Continue reading Global Handset Market Remains Solid In Q1

Losses at UK cable operator, Telewest Communications, rose by 13% to £187 million in the first quarter of the year, whilst turnover was flat year on year at £335 million.Despite the increase in losses, the group did managed to become cash-flow positive in the quarter and also achieved record earnings of £105 million, up 15%… Continue reading Telewest Losses Rise 13% In Q1

The government is facing further criticism over its plans to liberalise the regulations governing media ownership, with a leading academic claiming that a ‘cultural Jurassic Park’ is in the making. Michael Tracey, director of the University of Colorado’s Centre For Mass Media Research, has informed the UK government of the risks inherent in the drive… Continue reading Communications Bill May Create Cultural Dinosaur Park

IPC’s flagship women’s weekly Marie Claire is to feature four different celebrity covers, each representing a different charity, for its June issue of the magazine.Marie Claire, positioned as the thinking woman’s glossy, will donate 30p from each cover to one of four charities; Rape Crisis, Breast Cancer Care, NSPCC and UNICEF. Each cover will feature… Continue reading Marie Claire Promotes Four Covers In Charity Drive

Flytxt has secured Novartis Consumer Health for an innovative campaign to promote the launch of Aller-eze nasal spray and eye drops throughout the summer hay fever season.The SMS campaign, which coincides with with Allergy Week (12-18 May), will enable consumers to receive personalised, up to date, regular pollen count information through their mobile phones. Subscribers… Continue reading Flytxt Secures Novartis For Pollen Alert SMS Campaign