Digital television penetration is on target to exceed internet penetration in the UK if current growth rates continue, according to the Independent Television Commission (ITC). The Commission’s latest multi-channel TV figures, covering Q4 and full-year 2002, show that 41.4% of UK households had a digital TV (DTV) system by the end of last year. This… Continue reading UK Digital TV Penetration Could Overtake Internet, Says ITC
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Analysts are still unsure as to the impact that the looming conflict in the Middle East will have on the advertising world. Contrasting pronouncements allied to a ‘wait and see’ mentality have only muddied the waters and it is this general sense of uncertainty which is acting as a restraint on growth. Last week, stronger… Continue reading INSIGHTanalysis: War And The Ad Economy
Channel 4 is believed to be considering the launch of a new free-to-air digital television channel for older viewers, in an attempt to cash in on the success of the recently unveiled Freeview platform. Reports suggest that Channel 4, which already operates pay-TV channels E4 and FilmFour, is looking at the possibility of launching a… Continue reading Channel 4 Considers New Free Digital TV Offering
Online travel sales in Western Europe increased by 53% during 2002, according to the latest research from the Centre for Regional and Tourism Research. The Danish-based organisation estimates that online travel and tourism was worth ₏7.3 billion last year, equivalent to 3.5% of the total market. Air tickets are by far the most popular purchase… Continue reading European Online Travel Sales Hit €7 Billion In 2002
UK publishing group, Highbury House Communications, was seen in focus yesterday after announcing plans to buy Cabal Communications, which publishes Front, The Real Homes Magazine and Procycling, for around £10 million (see Highbury House To Buy Cabal Comms, As Profits Rise 9%).The group also announced a 9% rise in its own adjusted pre-tax profits for… Continue reading Sharewatch: Highbury House Boosted By Acquisition Plans
The Daily Mail & General Trust has expressed satisfaction with turnover in the first half of its current financial year but warned that the political and economic climate was fostering uncertainty in some of its markets.In a trading statement issued today, DMGT said that growth of 2.4% was achieved in the five months to February… Continue reading DMGT Sends Out Mixed Messages In Trading Update
Channel 4 is believed to be considering the launch of a new free-to-air digital television channel for older viewers, in an attempt to cash in on the success of the recently unveiled Freeview platform.Reports suggest that Channel 4, which already operates pay-TV channels E4 and FilmFour, is looking at the possibility of launching a channel… Continue reading Channel 4 Considers New Free Digital TV Offering
TV cookery programmes have enjoyed a period of spectacular growth over the last few years, with celebrity chefs becoming almost ten a penny. However, following news that the BBC is axing its long-running Food And Drink programme after twenty years on air, Media Planning Group’s Denise Turner looks at whether the genre has gone off… Continue reading NewsLine Column: Has TV Cookery Gone Off The Boil?
Takeaway caffe latte, powdered diet drinks and shower gel have all made it into the basket of goods that the Office Of National Statistics (ONS) uses to measure the rate of UK inflation.The ONS has announced that products such as brown ale, frozen fish in sauce and vinyl floor covering are on their way out… Continue reading Caffe Latte Replaces Brown Ale In ONS Survey
The Advertising Association (AA) has set up an industry task-force to examine the feasibility of creating a self-regulatory system for broadcast advertising.The rules governing television and radio advertising are likely to be relaxed following the creation of Ofcom later this year. However, Lord Currie, chairman of the new super-regulator, has emphasised that the responsibility to… Continue reading AA Launches Task Force To Drive Self-Regulation
