GWR is launching its rock radio station The Storm in London as part of the Digital Radio Group’s London multiplex licence (see Digital Radio Group Wins Third London Multiplex).The station, which is available in the west of England and the west midlands on digital radio and nationally through Sky Digital, will be GWR’s first wholly… Continue reading GWR Unleashes Storm On London Digital Multiplex
Marks & Spencer has retained its position as the most written about ad in the UK national press with its “Exclusively for Everyone” campaign proving that celebrities continue to be the favourite weapon of advertisers.The Marks & Spencer campaign, which featured celebrities such as Zoe Ball, Julian Clary and Hugh Lawrie, led to the high… Continue reading M&S Tops Ads That Makes News Survey
IPC is extending its portfolio of home interest titles with the launch of a new homes and interiors magazine called Creating Beautiful Homes.The title, which will go on sale on 7 February with a cover price of £2.75, is being launched as a spin off from IPC’s 25 Beautiful Homes, which saw circulation rise by… Continue reading IPC Unveils New Home Interest Title
Advertising growth will remain ‘muted’ for the next few years and will not show a great return to strength by the end of 2002, as some industry observers have hoped. This is the opinion of media analysts at ABN Amro, who in a report released at the end of last week, state that consumer and… Continue reading Global Media Recovery Will Not Bounce Back But Come Slowly, Says ABN Amro
US newspaper advertising has remained soft since 11 September and looks weak going into 2002, according to analysts at ABN Amro. The broker warns that whilst there is some expectation that an early recovery will transpire, it is likely that there there will be a retraction by advertisers as it becomes clear that a late… Continue reading US Newspaper Revenues Remain Weak In Early 2002
The development of the unmetered internet access market in the UK may have been given a boost today, after a proposal from Oftel seeks to change the way BT charges other operators that wish to provide the service. The telecommunications watchdog has proposed that BT should charge operators that provide unmetered access in the same… Continue reading Oftel Proposals May Boost Unmetered Internet Access Market
JCDecaux has acquired a 50% stake in KlettDecaux, a German outdoor advertising company based in Stuttgart, the group announced today. KlettDecaux, in turn, holds a 35% interest in Statdreklame Nürnberg in Nuremberg; both companies hold long-term street furniture contracts. Jean-François Decaux, CEO of JCDecaux, said: “The German market, which is the largest media market in… Continue reading JCDecaux Builds German Outdoor Interests
Radio groups GWR and Capital, which both issued trading updates last week revealing falling revenues (see Trading Updates Offer Little Hope To Radio Industry), saw shares drop in week on week analysis. GWR, was down 7.44% to close at £2.42˝, a loss of 19˝p on the week before. Capital fared slightly better with stock slipping… Continue reading Sharewatch
The development of the unmetered internet access market in the UK may have been given a boost today, after a proposal from Oftel seeks to change the way BT charges other operators that wish to provide the service. The telecommunications watchdog has proposed that BT should charge operators that provide unmetered access in the same… Continue reading Oftel Proposals May Boost Unmetered Internet Access Market
The European Information Technology Observatory (EITO) has compiled its 2002 trends and forecasts statistics on the worldwide and European information and communications technology markets (ICT) markets. The research group notes that 2001 was a difficult year for the global economy and for the ICT industry, but argues that Europe continues to progress towards the e-economy.… Continue reading Ecommerce, Technology, IT And Internet Forecasts From EITO
