New research from Toluna reveals consumer attitudes towards the Internet of Things.
More Industry News articles
After dealing with severe hunger, dehydration, separation and fraying tempers, Thursday’s night visit to The Island with Bear Grylls saw the female camp face their biggest challenge yet (apart from navigation, obvs).
Following the publication of the latest UK adspend forecasts, James McDonald, research analyst at Warc, shows how the traditional TV spot continues to be a powerful form of advertising in the UK.
The UK’s second largest commercial broadcaster takes the Grand Prix – as MediaCom wins Most Connected Agency for the second year running and Manning Gottlieb OMD wins Best Connected Campaign for John Lewis and ‘Monty the Penguin’.
Following the publication of the latest UK adspend forecasts, James McDonald, research analyst at Warc, says national newsbrands have been canny in their adaptation to new technology.
Following a four-month trial, Adblock Plus has defeated a group of publishers in Germany and been declared legal by the courts.
ITV continued to bring the ‘hilarity’ as its new Wednesday night comedy line-up returned for a second week.
Ocean Group has announced the acquisition of Manchester out-of-home company MediaCo Outdoor, as it looks to strengthen its national footprint.
Following the publication of the latest UK adspend forecasts, James McDonald, research analyst at Warc, explains the drivers behind digital’s double-digit growth.
RadiumOne has become the first programmatic business to join the Advertising Association’s Front Foot initiative – a network of business leaders tasked with promoting public confidence in advertising.
