Last night saw Channel 4 attempt to justify its existence with a sprinkle of contrived controversy and challenging ‘debate’ with two shows taking a look at the issue of immigration and integration in modern Britain.
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Programmatic advertising has the potential to be a game-changer for newsbrands, but there are some myths that need dispelling if it is to reach its true potential, says Dentsu Aegis’ CEO, Tracy De Groose.
Opening Shift 2015 today, Rufus Olins, CEO of Newsworks, did his best to reference a difficult week for newspapers in a realistic, and even positive, light.
To reflect the changes to the way customers work and to improve the user experience, Mediatel has this week merged its core media planning products – Mediatel.co.uk and Connected Consumer – into one platform: Mediatel Connected.
After eight weeks of meandering and drumming up some intrigue, Monday night saw Broadchurch’s (ITV, 9pm) heavily criticised second series finally come to an end.
According to figures released by the broadcaster, Channel 5 delivered a 4.99% share of consolidated viewing throughout the month – its best January performance since 2007.
Football legend Ian Wright has joined the line-up for Mediatel’s Video Upfronts event on Wednesday 25 February.
This week Grazia is celebrating its 10th birthday. So, a decade since the fashion mag first came to life, how is it faring as the magazine industry witnesses some of the toughest challenges in its history?
BT and EE are among some of the worst-performing Twitter accounts when it comes to responding to customers, according to new research from BDRC – while Lloyds Bank came out on top.
In her attempt to scare the audience into action, Labour’s Harriet Harman will probably make matters worse, argues ZenithOptimedia’s Richard Shotton. Can brand managers learn from this ‘negative social proof’?